25 General Manager Interview
Questions & Answers

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Here’s the FULL LIST of GENERAL MANAGER INTERVIEW QUESTIONS:

Q1. Tell me about yourself and why you want to become our General Manager?

SUGGESTED ANSWER:

“I understand that, with the position of General Manager, there comes a huge amount of responsibility. Not only are you responsible for the day to day running of your business, but you also have to manage all staff to ensure they function at the best of their abilities, ensure all customers are looked after with the highest standards of customer service and care, be accountable when things go wrong and also look for ways to grow and improve the business when the opportunity arises. Having read the job advert and person specification in detail, I believe the experience, the skills and the qualities I possess are a great match for the role. I want to become your General Manager because I want to be the person who is held accountable for the success of your operations and I feel I would thrive in the role if I am given the opportunity to prove to you my worth.”

Q2. Why has attracted you to our company?

SUGGESTED ANSWER

“Job satisfaction, career stability and the opportunity to grow and develop in the role are three things that are really important to me. I chose your company to apply to become a General Manager because, from what I have seen and heard during my research, you offer all of the things that are important to me personally and professionally. I will have job satisfaction because you are an organization who set high standards and you also expect it from your staff; I prefer to work in that type of environment. I will have career stability because you are a company who has been around for many years, and if I perform well in the role, I will hopefully be able to stay with you for many years to come. Finally, having spoken to other employees, you are an organization who supports its staff, trains and develops them, and gives them the opportunity to thrive within their roles. I would love to be your General Manager and I would work very hard to accomplish the requirements of the role.”

Q3. We’ve had many people apply to become our General Manager. What makes you different and what is your USP (Unique Selling Point)?
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Q4. Give an example of an idea you brought in to a previous role that was a success?
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Q5. How would you turnaround an underperforming team in 60 days or less?
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Q6. What will be your style of management whilst working as our General Manager?
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Q7. Describe a time when you persuaded someone to see your point of view?
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Q8. Do you know what KPIs are? If so, give me a few examples of them?
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Q9. Tell me about a time when you either managed a difficult team or team member?
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Q10. What do you think you will dislike the most about being a General Manager?
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Q11. How would you measure the success of your team as our General Manager?
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Q12. Explain what you think the key challenges facing our business will be over the next 5 years?
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Q13. What is the first thing you will do in the role as our newly appointed General Manager?
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Q14. Why have you chosen our company to be General Manager over our competitors?
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Q15. Have you ever failed as a manager?
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Q16. Describe a time when you used your initiative to solve a difficult management issue or problem?
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Q17. If you are successful, and you become our General Manager, how would you ensure your team continually progressed and achieved the levels of success we expect?
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Q18. How would you deal with an underperforming member of your team whilst working as General Manager?
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Q19. Being able to delegate is an important part of being a good General Manager. How would you delegate tasks and responsibilities in this role?
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Q20. Describe your style of leadership?
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Q21. In your opinion, is there any difference between leadership and management?
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Q22. Describe a time when you completed a challenging task under pressure?
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Q23. Where do you see yourself in five years’ time?
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Q24. What’s your biggest weakness?
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Q25. That’s the end of your General Manager interview. Do you have any questions for the panel?
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General Manager Job Description And Key Responsibilities


The role of a General Manager is to oversee the routine operation and functioning of a business, including managing and motivating staff, setting company targets, creating company policy, communicating and disseminating business goals and also creating strategic plans for the business. It is a management role that requires a unique set of leadership and organizational skills and you will need to prove to the interview panel that you have the right skills, qualities, attributes and management experience to excel within the position.

General Manager Responsibilities:

  • Managing and organizing daily business operations and activities;
  • Creating, planning and disseminating business growth plans and strategies;
  • Being responsible for operational budgets and business cash flow;
  • Recruitment and retention of staff;
  • Training and motivating staff so they have the necessary skills to perform the standards required;
  • Conducting appraisals and dealing with underperformance;
  • Analysing and using company data and information to grow revenue;
  • Generating performance reports and presenting these to senior executives and shareholder.

General Manager Requirements:

  • An ability to lead, manage and motivate staff through effective management skills;
  • Quality communication abilities, including verbal, presentation and written format;
  • Ability to work under pressure and resolve difficult and complex problems;
  • Work unsupervised and make appreciate decision in the best interest of the company;
  • Planning and organizing capabilities;
  • Attention to detail;
  • Exceptional customer service skills;
  • Adaptable to change;
  • An innovative approach and positive attitude to work at all times;
  • Excellent interpersonal and persuasion skills;
  • Able to negotiate effectively;
  • Strong leadership qualities.

3 TIPS FOR PASSING THE GENERAL MANAGER INTERVIEW

TIP #1 – It is without question you’ll be assessed against your previous experience in management during the General Manager interview. In particular, your ability to manage and lead a team whilst acting as a positive company role model will be assessed. You will also need to demonstrate your ability to provide outstanding customer service at all times, seek new and innovative ways to increase revenue and also hold your staff accountable for their actions and performance. Prior to attending your interview, have examples of when you have already carried out these duties in a previous role, and make sure you use the STAR technique t structure your answers.

TIP #2 – The General Manager interview requires a greater depth of organizational knowledge than many other management interviews. The interview panel will want to not only hear what you know about their organization and their future plans, but also specifically what has attracted you to apply to work for their company as General Manager. Make sure you have a unique reason for wanting to work for their company.

TIP #3 – It is vitally important that you structure your answers to the General Manager competency-based questions using the format of SITUATION, TASK, ACTION and RESULT. When using this format, you are ensuring you’ll provide the interview panel with evidence of where you have already matched the assessable core behaviours. This is the only way to be certain you will pass the interview. Do not fall into the trap of telling the interview panel what you would do in the given scenario; instead, tell them what you have done in previous similar situations.

Download a copy of our 25 GENERAL MANAGER INTERVIEW QUESTIONS AND ANSWERS guide and make sure you are fully prepared for your interview.

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Question 1,
Full Suggested Answer & Detailed Response

Interview Question 01

Question 2,
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Interview Question 02

Question 3,
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Interview Question 03

Question 4,
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Interview Question 04

Question 5,
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Interview Question 05

Question 6,
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Interview Question 06

Question 7,
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Interview Question 07

Question 8,
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Interview Question 08

Question 9,
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Interview Question 09

Question 10,
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Interview Question 10

Question 11,
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Interview Question 11

Question 12,
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Interview Question 12

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Who has created the answers to the interview questions?

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Richard guarantees the answers contained within this product are unique and will help you stand out from the competition.
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